Page 3Inspiration and insights on Digital Marketing for Universities

July, 2025

University CIOs Achieving Competitive Advantage

In 2025, web speed is key for student recruitment and institutional prestige. Elite universities already trust Griddo's MACH and Edge architecture to deliver instant, global, and secure digital experiences.

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University CIO

July, 2025

Why Your University Needs a Unified Content Strategy and How to Achieve It

In an increasingly complex digital environment, universities need a unified content strategy to maintain a coherent voice, improve the experience of students and alumni, optimize resources, and strengthen their reputation.

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Unified content strategy

July, 2025

Why a Centralized Web Management Platform is Crucial in the AI Era

Discover how a centralized web management platform revolutionizes collaboration, efficiency, and digital strategy for universities in the age of artificial intelligence.

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Centralized AI platform

June, 2025

What is GEO and Why is it Changing the Future of Digital Positioning?

GEO (Generative Engine Optimization) is the new frontier of digital positioning. Beyond traditional SEO, GEO optimizes content to be cited directly by AI models like ChatGPT and Gemini.

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GEO digital positioning

June, 2025

What is a DXP and How Does it Differ from a CMS?

A CMS facilitates web content management, but is limited in personalization and scalability. DXPs, on the other hand, enable dynamic and tailored digital experiences, with seamless integrations to academic systems.

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DXP vs CMS

June, 2025

Traditional CMS Limitations: The Genesis of Griddo

For years, universities have relied on traditional CMS to manage their websites developed more than 20 years ago. However, today's needs for personalization, automation, and scalability demand more advanced solutions.

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Genesis of Griddo

May, 2025

Digital Transformation in Universities: Real Cases with Griddo

University websites have evolved from informational portals to strategic tools for attracting and retaining students, faculty, and families. Real cases demonstrate that adopting advanced technologies improves digital experience.

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Digital transformation universities

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